Color Focus: Porsche Gulf Blue – 328
CODE: 328
TYPE: Non-Metallic
CONTENT ARCHIVE: Gulf Blue
SUMMARY:
The term “icon” may be loaded. For starters, the word itself is used far too often, in a way that waters down the value of the label. And, in the case of a truly iconic color such as Gulf Blue (gulfblau; non-metallic / non-metallic UNI; 328; Porsche), the color also tends to get over-used by Paint to Sample clients seeking the obvious Porsche motorsport heritage play. And what a play it is.
Gulf Blue gets is name from the petroleum company bearing its name. Gulf Oil has been a longtime sponsor of racing. Its trademark livery with its blue and orange color schemes have adorned race cars from far more brands than simply Porsche. Lore suggests Gulf colors used as racing livery began in 1967, with the brand’s first major win at the 24 Hours of Le Mans painted to a Ford GT40 a year later in 1968, and then again in 1969. For 1970, Gulf shifted to Porsche and adorned the 917K. That same year, Steve McQueen and his Solar Productions crew showed up in Le Mans to film the movie by the same name Le Mans. The latter catapulted the blue and orange into the consciousness of automobile and racing fans around the world, and it kicked off a long association between Gulf and Porsche.
Gulf Blue is a non-metallic light blue, almost a powder blue and not far off from what American college football fans would call a Carolina Blue. It’s quite common in the Paint to Sample Porsche space, and often paired with other race livery colors such as navy blue and orange (a.k.a. Gulf Orange, but that’s a color for another Color Focus).
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