Market Find: 2025 BMW Individual M5 Sedan in Ruby Star Neo

What: 2025 BMW M5 Sedan
Color:  BMW Individual Ruby Star Neo (non-metallic UNI; P9L; BMW)
VIN: WBS83FK01SCU62507
Mileage: delivery
Price: $136,125
CarFax: N/A
Window Sticker: N/A
Location: BMW of Cincinnati North, Cincinnati, OH
Dealer Listing: Link

It may have begun as a Porsche Carrera Cup color of the 964 era, but Ruby Star has been a popular choice for BMW Individual for a very long time. Yes, it’s polarizing, but this hot pink is also impossible to miss. It’s a bold choice, particularly for what looks like part of the new car inventory at BMW of Cincinnati North.

It’s paired here with partial Silverstone Grey and black interior that is also very handsome. Option packages include M Carbon Exterior Package, Executive Package, Driving Assistance Professional Package, M Drive Professional and Carbon Fiber Silver Thread High Glass Trim.

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A modern reformulation of a classic color, Oak Green Metallic Neo (oakgrünneo; metallic; M6E; Porsche) harks Porsche’s Oak Green Metallic of the 80s and 90s that was offered in that period as a standard though remained rare. Today’s reformulation, thus the “Neo” in Porsche parlance, appears to be close but not exact. It was a standard launch color for the Porsche Macan Electric and the launch photo spec for the 992.2 GT3 Touring, so not widely seen in person at the time of this writing. Those familiar with the original who have seen it in person report it has a bit less gold tones and metallic flake than the original.

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