Ad Personam
Ad Personam
Lamborghini Urus SE “Tettonero” Capsule Debuts at Milan Design Week
Lamborghini used Milan Design Week to introduce the Urus SE “Tettonero” Capsule, a limited run of 630 units built around expanded...
Lamborghini Debuts a Bespoke Temerario Ad Personam in Miami Beach, Blending Italian Craft and Cutting-Edge Performance
Automobili Lamborghini used the energy of Art Basel Miami 2025 to unveil one of the most striking interpretations...
Market Find: Lamborghini Ad Personam Blu Notte Huracan EVO Spyder
Will·
This Huracán EVO Spyder, priced at $307,388 with just 11,420 miles, showcases one of Lamborghini's most captivating Ad Personam colors: Blu Notte. The name translates to "Night Blue" in Italian, and it perfectly captures the color's essence—a deep, sophisticated blue that appears almost black in shadow but reveals rich sapphire undertones in direct light.
Lamborghini Presents the Temerario Ad Personam Model
Quintessentially Italian: a Lamborghini that celebrates coast and glitters in the sunset of Porto Cervo
Tailored Driver Podcast, Episode #2: Jon Walton & his Ad Personam Lamborghini Huracan STO Profiled
Meet Jon Walton, owner of what we’d argue is the most subtle execution of Lamborghini’s most bonkers Huracan....
Ducati and Lamborghini Together Again with New Chapter
The new Ducati Panigale V4 Lamborghini, the motorbike born from the collaboration between the Italian motorcycle and super sports car manufacturers, has been unveiled to the public. The presentation event – The Art of Unexpected – took place in Teatro Alcione, Milan, during Milan Design Week, the leading event in the design world, where the two automotive companies excel.
EU Market Find: Viola Ophelia Lamborghini Murciélago LP640-4
When we feature cars from Europe or other markets, we tend to limit them to cars that are of an age that is easily importable. From Europe to the U.S., that’s 25 years and so a car first sold in 2027 like this Lamborghini Murciélago LP640-4 doesn’t qualify.
Market Find: 2018 Lamborghini Ad Personam Verde Draco Metallic Huracan Performante
Will·
Lamborghini's Ad Personam Verde Draco Metallic was most famously used on Lamborghini's Murcelago press car that was thrashed on Top Gear, and second most famously on VinWiki founder and Cannonballer Ed Bolian's resprayed high-mile LP640. But even with that relatively high level of notoriety and our opinion that it's absolutely stunning, take rate on the vibrant albeit muted green is exceedingly low.
Lamborghini Presents 1 of 1 Miami-Inspired Ad Personam Urus SE at Art Basel Miami 2024
Unique design highlights endless possibilities of Lamborghini’s Ad Personam customization program for first Urus SE delivered globally [source:...
Market Find: 2022 Lamborghini Huracan EVO with Ad Personam Celeste Phoebe Interior
Will·
It’s not a controversial statement to say that when it comes to Lamborghini, buyers generally go for attention-getting...

